I'm TrΓ’m. I help Vietnamese sellers build real businesses that reach the world β by running marketing that actually ships, not just plans.
6+ years at OpenCommerce Group, working across ShopBase, PrintBase, PrintHub, and PlusBase. These days I lead marketing for the whole suite, and run PrintBase + PrintHub as my own little businesses in Vietnam.
Last year I helped PrintHub grow ~4.5x in revenue and 25x+ in orders. Rebuilt the marketing team from nothing β still hitting every monthly target. And a tiny seller community I started grew into 18K+ people who talk to each other every day.
The stuff I actually do day-to-day β strategy, execution, and the unglamorous ops work that makes it all hold together.
A few of the humans I've built campaigns with.
"TrΓ’m has this rare mix of strategy brain and storyteller heart. She ships campaigns that feel alive."
"She doesn't just market the brand β she becomes the brand. Rooms light up when she walks in."
"Playful, precise, and always one step ahead of the trend. A dream teammate."
Open to new roles, advisory, the occasional speaking gig, or just a coffee chat β especially if you're building something in cross-border commerce.